Search, with
common sense.
CommonSenSEO is an established SEO project returning with a renewed focus on search in the AI age.
Rooted in Lincoln
Founded by Tony Grant, CommonSenSEO has its roots in a Lincoln-based SEO agency. The CommonSenSEO Show is another part of that history. After a quieter period, this site brings the project back with clear explanations, useful tools and room to explore what comes next.
A useful place to start
You don’t need to follow every search announcement to make a better website. We aim to help you understand a question, check the evidence and choose a practical next step.
The answer library covers specific questions. Our insights give ideas more room. The page planner helps turn your own experience into a useful brief.
How we approach the work
- Explain the evidence. Link to the source and separate documented guidance from our recommendations.
- Make room for uncertainty. Different search systems behave differently. We don’t promise rankings or AI citations.
- Keep it approachable. Use plain language, readable pages and tools that respect your time.
- Keep learning. Revisit advice as the evidence changes, with visible update dates.
Independent by design
CommonSenSEO has its own focus: SEO and search visibility. Its Lincoln heritage informs the project, while the resources are open to readers wherever they work.